Jessica Hall on product, design, UX and team building
Last week, Hertz sued former marketing partner Accenture LLP for failing to deliver a promised redesign of their website and mobile apps. While the complaint is still in dispute, companies can learn from what we know...
I mentor with 1776, a DC area incubator, and in a recent conversation the member was asking about feedback. He told me that he was sending links out to a prototype and hoping to...
When I’m planning a test with my teams these are the questions that we ask ourselves. It really helps us to focus our efforts in planning, recruiting and creating a a prototype or other...
This was originally published on the 3Pillar Global website and has been republished with permission. Prototyping is a great way to test ideas and assumptions, but you have to be smart about what to...
I’m happy to announce Sticky Minds published my article “Why Prototyping First Leads to Better End Products” this week. Posts on this blog inspired the article. We’ve learned a lot in working with clients...
Thank you to the folks at Modev for putting on a great event, especially Jamiey Walking Bear. I sat in a few ModevUX sessions before ours so I was expecting a introspective crowd. That...
I had a great time talking about content monetization, my days in TV, prototyping, testing and strategy on the Innovation Engine podcast with Will Sherlin. You can read Will’s recap here. Take a listen on...
I help companies build teams that put their customer at the center of their story so their product and business thrive
Photo: Shiny Red Photo