Hallway Studio

Research vs Experimentation

I’m not much into to fishing but the few times I’ve gone out on a charter with friends it’s been pretty fun. This might be because the captain knows where the good spots are or can find them using fish finder technology. They also know what bait may tempt the fish. When planning new client […]

The scrappy guide to customer development recruiting


If you want to build a product that people want, you need to talk and test with people, lots of people and on a regular basis. This is going to take a serious, ongoing recruiting effort.¬†Sometimes you can buy your way out of this problem by using a vendor. But money and time are not […]