Conducting great customer interviews (Take 3 podcast)
Interviewing customers is one of my favorite things to do. I like learning about them, their lives and discovering how my clients can help them. Even if that means that what I learn is not what I wanted to. I recently sat down with my colleague Vidhya Sriram to share our interviewing tips. I’ve also […]
The scrappy guide to customer development recruiting
If you want to build a product that people want, you need to talk and test with people, lots of people and on a regular basis. This is going to take a serious, ongoing recruiting effort. Sometimes you can buy your way out of this problem by using a vendor. But money and time are not […]