Welcome! I like learning and I almost always learn things the hard way. I started this project to capture what I’ve learned to help others get the benefit without the bruises. I hope I can help you. I write about strategy, rapid product development, user experience and coaching innovative teams.
Jessica Hall helps teams that are stuck, by helping them better understand their customer and focus efforts. She is the author of The Product Mindset: Succeed in the Digital Economy by Changing the Way Your Organization Thinks. She scaled a global product strategy and user experience organization at 3Pillar Global, built the first UX team at CEB (now Gartner) and led the creation of the Newseum’s interactive experiences. She currently serves as VP of User Experience at CoStarGroup. She’s been featured by CES, TEDxPearlStreet, Lean Startup Week and Atlassian Summit.
My husband, Zeke, and I live in the DC burbs with our two daughters and cats Howl and Pazu. (If you are wondering they are named for Hayao Miyazaki characters.)
Images on this site
Most of the featured images were taken or created by me. I’m good at sharing if you ask.
This is my personal blog. The opinions I express here do not necessarily represent those of my employer or previous employers.