Last week, Hertz sued former marketing partner Accenture LLP for failing to deliver a promised redesign of their website and mobile apps. While the complaint is still in dispute, companies can learn from what we know...
Bringing a new digital product to market is tough and it’s easy to get stuck or spend a bunch of money and time building the wrong thing. This blog is where I share my personal thoughts on what I see and what I've learned.
My day job is at 3Pillar Global where my team helps startup, midsize and enterprise clients grow their business and make great products.