Category: Strategy

Moving Painting

What Henry Ford Got Wrong and Right About Customers

If you advocate for including customers in the product development process you are going to inevitably will be confronting this: “If I had asked people what they wanted, they would have said faster horses.”...

Emberly Inspired Mural

What I Learned on Maternity Leave

My husband and I welcomed a little girl into the world over the holidays and it’s been a whirlwind since. I’ve learned to swaddle, what her cries mean (mostly) and a few things that...

Customer Composite Sketch

Getting to know your customers better

Let’s say your company is really good at sales. The team knows who the buyer is, how to reach them, what they care about and close the sale. What happens next? Who is using...

Value Prop Sketch

Finding My Value Proposition

I believe that sometimes you just have to start something even if you aren’t prepared. You may never be prepared and no one gets it right on the first try anyway. It’s how I started...

Janpath Market

Using Tests to Make Prioritization Easier

Prioritizing stories or features is hard and it gets much harder when there are conflicting opinions. Especially when someone becomes personally attached to them. What we need is for everyone to put aside their personal preferences...

A Big Nose in Orlando

Scale is a problem you WANT to have

My friend Sean and I were talking about a company we both know and he told me, “scale is a problem they want to have.” He was so right. It’s really easy to get...

Lean Startup Machine Logo

You really should go to Lean Startup Machine

If you’ve ever thought about becoming an entrepreneur or you work in product you should definitely go to Lean Startup Machine. I had an amazing experience mentoring the teams and witnessing their evolution was amazing....